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Reebok #WorldBurpeeDay


Half A Million Organic Views In 24 Hours

Reebok announced that October 12 is a new world holiday, World Burpee Day. For this initiative Reebok Canada requested that we create some original content to be used for promotion. The video we produced got posted by Reebok and CrossFit on October 12. The video went viral, within 24 hours the video received over half a million organic views and three thousand social shares.

Our Role

• Concept Development
• Film Production
• Musical Composition

Full Length Video

Social Edits